Same to Fame Workshop: burning brighter than ever

Your brand not only deserves to be noticed; it should be a trailblazer.Mellor&Smith make brands famous. We’re an independent advertising agency in the heart of London who aren’t afraid to take risks that reap rewards, and our international little black book of clients proves it.We’ve been ripping up the rule-book since we first opened our doors in 2009.You have to want to get noticed. Start your fire and  make your brand burn brighter than ever before.Famous brands sell more.

Mellor&Smith

A workshop for brands who want to burn brighter. Yep, this stuff it flipping tricky, but get it right and it's like rocket fuel.

56 Greek Street

<h2>HOW TO MAKE YOUR BRAND BURN BRIGHTER THAN EVER BEFORE.</h2><p></p><p><strong>Is your brand just stubbornly smouldering, with only the occasional flickering of fire?</strong></p><p>T﻿he vast majority of brands are ignored, time and time again. The biggest brands in every category have a huge advantage... not only do they have incumbent status (built up over years,) but they&#x27;ve got deeper pockets and everyone (even your Grandma) has heard of them.</p><p>So they&#x27;re quite happy with the status quo.</p><p></p><h2>D﻿on&#x27;t make the same mistake as everyone else.</h2><p>And unfortunately having a faster better, cheaper, shinier product is often not enough. Research shows 60% of audiences don’t care about features, instead  they rely on brands in the purchasing decision. *</p><p>So it&#x27;s &#x27;brand&#x27; and &#x27;brand affinity&#x27; that creates the fame that&#x27;s going to get you off first-base.</p><p>Our Same to Fame workshop is designed for brands who know they need to change the game, but don’t know which way to turn. How do they light their fire into a towering inferno?</p><h2></h2><h2>Where to start?</h2><p>We&#x27;ll level with you. This stuff is flipping tricky. Both for B2C and B2B brands.</p><p>Building brands for the long-term, making sure you get noticed week-in week-out, so the audience parts with their hard-earned cash in the short-term.</p><p>Not only that, but the average marketing department is under-funded and lacks the political clout of other departments. So we understand, we get it.</p><p>But your brand not only deserves to be noticed; it should be a trailblazer.</p><h2></h2><h2>Who’s it for?</h2><p>In-house marketers, brand builders, growth specialists, digital aficionados, social whizzers and perhaps even the occasional pesky student. Anything goes, bring any specific questions or challenges you have. Or just loiter in the background, listening, if that&#x27;s more your thing.</p><p>It&#x27;s for brands who aren&#x27;t household names (yet), you&#x27;re not the topdog but you instinctively know you&#x27;ve got something different. For those brands, fame is unavoidable and it matters... because it&#x27;ll put you on the map.</p><h2></h2><h2>W﻿hat do I get?</h2><p>We break down our approach into a manageable structure, that will leave you feeling energised with a clear and actionable plan to ignite your brand. </p><p>Not only that, you&#x27;ll leave with a bunch of assets tucked under your arm:</p><ol><li><strong>Briefing templates,</strong> including some real-life examples from our more famous campaigns,</li><li><strong>Swipe file,</strong> a mahoosive list of game-changing campaigns from brands (old and new) who&#x27;ve gone on to be famous. Perfect inspiration,</li><li><strong>Fame guide, </strong>our proprietary Fame Guide outlining all the proof points for fame. Perfect for stealing and plonking in your Powerpoint deck,</li><li><strong>CEO letter, </strong>a sample letter / email / memo* you can use to convince your CEO of the merits of fame,</li><li><strong>And an actionable plan,</strong> that&#x27;ll point you in the right direction and get you off first-base.</li></ol><p>That&#x27;s an absolute shed-load, especially when the workshop costs just £25.</p><h2></h2><h2>Timings</h2><p>3rd Nov 2022, in Soho, London.</p><p>Doors open at 8am, kick-off 8:30am and you&#x27;ll be let loose at 11am. </p><p><strong>So get off your arse... and buy a ticket for you and your boss. Capeesh?</strong></p><p></p><p><em>* Source: Technology International by Nielsen, 2021.</em></p><p><em></em></p><p><em></em></p><h2>Photos and quotes from previous events</h2>

<blockquote><em><strong>"If you want an event to make you sit up and think, then these are the ones for you. Sometimes you just need a voice to cut through all the day-to-day crap and tell you how it is"</strong></em></blockquote><blockquote><strong>- Klarna, Marketing Director</strong></blockquote>

<blockquote><em><strong>"I went to my first Mellor&amp;Smith event in 2017. It was in a disused car park in South London and I LOVED it. I've been coming back ever since!"</strong></em></blockquote><blockquote><strong>- Fast growing food brand, 'Sunday Times best places to work'</strong></blockquote>

<blockquote><em><strong>"When you're a small brand it's difficult, because you have to do EVERYTHING yourself. So it's be been great to hear real-life examples of how to grow and make the brand famous... thank you!" </strong></em></blockquote><blockquote><strong>- Drinks brand, now stocked in Tesco</strong></blockquote>

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